If you sell on Teachers Pay Teachers, you've probably seen both tools mentioned in the same breath, as if they were direct competitors. They're not. They solve completely different problems in the TPT seller workflow — one helps you research before creating, the other helps you track sales after publishing. This page lays out exactly what each does and which kind of seller should start with which.
| Feature | JustNiches | TpT Informer |
|---|---|---|
| Primary Focus | Keyword Research | Sales Tracking |
| Type | Web App | Chrome Extension |
| Opportunity Score | ✓ | ✗ |
| Deep Competition Analysis | ✓ (5 pages) | ✗ |
| Google Trends | ✓ | ✗ |
| Keyword Generator | ✓ | ✓ |
| Sales Notifications | ✗ | ✓ |
| Real-time Sales Tracking | ✗ | ✓ |
| Image Reviewer | ✗ | ✓ |
| Free Plan | 10 keywords/day | Basic features |
| Pro Price (Annual) | $70/year | $70/year |
Different Tools, Different Jobs
The most important thing to understand: JustNiches and TpT Informer solve different problems.
JustNiches: Research & Planning
JustNiches helps you decide what to create next. It's a research tool you use before you start working on a product. The Opportunity Score, competition analysis, and keyword generator help you identify profitable niches where you can compete.
TpT Informer: Tracking & Optimization
TpT Informer helps you track how your products are performing. It's great for sales notifications, seeing your earnings in real-time, and analyzing your existing products. It's a tool you use after you've published.
💡 They Work Great Together
Many serious TPT sellers use both tools. Use JustNiches to research and find opportunities, then use TpT Informer to track how your products perform after launch. Together, they cover the full seller workflow.
Where JustNiches Excels
1. Opportunity Score Algorithm
Our proprietary scoring system analyzes 5 factors to give you a single 0-100 score that tells you how viable a niche is for new products. TpT Informer doesn't offer this level of synthesized analysis.
2. Deep Competition Analysis
We analyze up to 5 pages of results (120+ products) to give you a true picture of competition. This helps you understand the full landscape, not just the top sellers.
3. Google Trends Integration
See historical search trends for your keywords. Identify seasonal opportunities, rising topics, and declining niches before you invest time creating products.
Where TpT Informer Excels
1. Sales Tracking & Notifications
Real-time notifications when you make a sale. Satisfying "cha-ching" sounds. Daily/weekly/monthly earnings tracking. This is TpT Informer's bread and butter.
2. Chrome Extension Convenience
Being a browser extension, TpT Informer integrates directly into your TPT browsing experience. You can see data while you're already on the platform.
3. Image Reviewer
Compare product images across top performers to see what thumbnails are working. Useful for optimizing your own product images.
Pricing Comparison
Both tools sit at roughly the same price point: JustNiches Pro is $9/month or $70/year for Early Adopters (regular price moves to $99/year, locked-in forever for subscribers who join now). TpT Informer's Pro tier has historically been priced similarly. JustNiches offers a generous free tier — 10 keyword searches per day, no card — that lets you fully test the research workflow before upgrading. TpT Informer's free tier covers basic sales tracking; advanced features sit behind the paywall.
For a typical solo seller, the most cost-effective stack is: JustNiches Pro annually ($70 Early Adopter) + TpT Informer Pro annually for tracking. That's around $140/year for a complete research-to-tracking workflow — less than most marketing software bundles cost per month for the equivalent functional coverage.
When to choose TpT Informer
TpT Informer is the better pick if any of these apply
- You already have 10+ products live on TPT and your main bottleneck is understanding which existing listings are converting (not what to create next).
- You want desktop-style sales notifications — the dopamine "cha-ching" feedback loop genuinely helps some sellers stay motivated.
- You spend most of your TPT seller time inside the actual TPT browser tabs and want a Chrome extension that overlays data inline.
- You optimize heavily on cover images and want the image reviewer feature to compare thumbnails across top performers.
If you don't yet have published products, TpT Informer has nothing meaningful to track — start with research first.
When to choose JustNiches
JustNiches is the better pick if any of these apply
- You're at the start of your TPT seller journey — under 20 products live, still figuring out which subjects convert.
- You want to validate a niche idea before spending 6–10 hours making the resource. The Opportunity Score gives a defensible "yes / no / maybe" per keyword.
- You're refreshing existing products and want to see whether they're still in a competitive niche or whether the SERP shifted.
- You want bilingual UI (English / Thai) and a web-app workflow rather than a browser extension.
If you only need to track sales of products you've already published, JustNiches isn't the right tool — TpT Informer's specialty.
What sellers are saying
"Real testimonial slot — collecting first three before publishing."— Founder note
"Real testimonial slot — collecting first three before publishing."— Founder note
"Real testimonial slot — collecting first three before publishing."— Founder note
Frequently asked questions
Is JustNiches the same as TpT Informer?
No — they solve different problems. JustNiches is a research tool you use before creating a product (keyword research, competition scoring, opportunity finding). TpT Informer is a sales-tracking Chrome extension you use after publishing (notifications, earnings dashboard, image reviewer). Many sellers use both.
Can I use both tools together?
Yes, and it's the recommended setup for serious sellers. Use JustNiches to find what to create, TpT Informer to track how it performs after launch.
Which one should I get first?
If you're just starting and don't yet have many products live, start with JustNiches — there's nothing to track until you have published listings. Once you have 20+ products earning, TpT Informer becomes more useful.
Does JustNiches track my TPT sales?
No. JustNiches doesn't connect to your TPT seller account or track your sales — that's TpT Informer's specialty. JustNiches focuses purely on the marketplace research side.
Does TpT Informer have keyword research?
TpT Informer has a basic keyword generator, but its primary focus is sales tracking. For deep keyword research with opportunity scoring and multi-page competition analysis, JustNiches is purpose-built for that workflow.
How much do they cost?
JustNiches Pro is $70/year for Early Adopters ($99/year regular). TpT Informer's Pro tier has historically been around $70/year. Both have free or limited tiers to test before paying.
Is JustNiches a Chrome extension?
No — JustNiches is a web app at justniches.com. You don't install anything; just sign in and search. The advantage is server-rendered analysis (faster on slow laptops) and a bigger screen for the data tables.
Does either tool show Google Trends?
JustNiches Pro includes a built-in Google Trends curve for any keyword. TpT Informer doesn't bundle Trends data — it's outside their sales-tracking focus.
Ready to Research Your Next Product?
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